Halo changed…for the Better
Halo changed…for the Better

WHOLE Makes a Whole Lot of Difference has always been more than words. For over 30 years, it has meant insisting on creating holistic pet foods that rely on WHOLE meat, poultry or fish, never any rendered, powdered “meat meal”. Today it means even more. It’s the philosophy that drives our holistic approach to ingredient sourcing, recipes, nutritional value, the welfare of ALL animals, and our overall mission to change the way companion animals are fed and farm animals are raised…for the better!

What hasn't changed

Just as it’s always been, Halo will still be made with WHOLE meat and never ANY “meat meal” like “chicken meal” or “fish meal”. Halo will still have fruits and vegetables, added vitamins and minerals, no corn, wheat, or wheat gluten, and no artificial colors, flavors, or preservatives.

What has changed about Halo will matter to you, ALL animals, and the planet

OrigiNative Proteins

Halo says “NO” to factory farming, growth hormones, antibiotics, artificial flavors, colors, or preservatives.

We believe that the more we can go back to an original, native state with the production of meat and vegetables—what we call OrigiNative—the better. We believe that naturally raised, OrigiNative animals require fewer antibiotics and less feed supplementation while simultaneously helping to revitalize our pastures and protect the soil.

By sourcing cage free poultry, pasture raised beef, and wild caught fish from MSC-certified sustainable fisheries, we strive to deliver natural protein sources that not only harken back to an era where ALL of our animals were respected, but also serves to provide our companion animals with the high-quality proteins and nutrients they need for good health, shiny coats, and long lives at our sides.

Non-GMO Vegetables

All fruits and vegetables are sourced from farmers who have rejected the use of Genetically Modified Seeds.

As part of our commitment to OrigiNative sourcing, we work to lessen the vicious cycle of relentlessly tilling our soils and adding heavy amounts of chemical fertilizers and herbicides needed to maintain Genetically Modified crops, thereby allowing the land to function as it has for eons—as a global carbon sink versus a runaway carbon pump.

The WHOLE Meat Your Pet Craves

Our new canned recipes contain even more meat and never any rendered “meat meal”. Halo’s dry cat and dog recipes all contain GAP-certified, humanely raised individual meat proteins or species-specific protein blends (like poultry or seafood) that you know your pet loves. Our chicken and poultry recipes never contain fish. Halo also delivers recipes that contain highly nutritious (rich in iron, vitamins, and minerals) and highly palatable liver…such as Chicken/Chicken Liver, Lamb/Lamb Liver, and Turkey/Turkey Liver.

Halo’s WHOLE meat recipes are now also formulated for your pet’s specific life stage or need, with tailored formulas for Puppy, Kitten, Senior, Indoor Cat, Small Breed Dog, Healthy Weight, and Sensitive Stomach.

Tastes Even Better

For over 30 years, Halo has delivered holistic recipes that have traditionally won over the pickiest eaters. Halo’s new OrigiNative recipes with WHOLE meat, no rendered “meat meal”, and non-GMO vegetables taste even better than our beloved Spot's Stew® formulas.

In taste tests, these new recipes were preferred by 14 out of 20 dogs and 17 out of 20 cats. 

Now with DreamCoat®

All Halo dry dog food and cat food WHOLE meat recipes now include our best-selling supplement for smooth skin and shiny coat…DreamCoat®.

With our commitment to choosing holistic ingredients that help make your pet look and feel healthy from the inside out, we added DreamCoat® to our dog and cat kibble recipes. Like our original DreamCoat® liquid supplement, made with oils and botanicals, our dry DreamCoat® blend contains nourishing ingredients like flaxseed and vitamin E that provide the balanced essential fatty acids and nutrients that help keep your pet’s skin healthy and coat shiny.

Great Products Now Under One Great Name

We’ve brought together our Spot’s Stew®, Spot’s Choice®, Impulse®, and Vigor® recipes under the Halo name so they are easier to find and bring home. When you’re looking for holistic cat food or dog food made with WHOLE meat and no rendered “meat meal,” sustainably sourced OrigiNative proteins, and non-GMO vegetables, all you have to look for is one name…Halo.


Love it or it's FREE!

We know your cat or dog is going to love Halo—in fact, we guarantee it. Just feed Halo for 14 days—the amount of time it takes to transition to a new food—and if your pet doesn’t agree, we’ll give you your money back. Guaranteed.